# Cardarooz

> Cardarooz is the UK's verified marketplace for sports and entertainment memorabilia. Every item is independently authenticated before sale. Buyers receive a permanent digital Certificate of Authenticity (CoA) that transfers with ownership on every resale. The platform connects sellers, buyers, and independent verification specialists — Cardarooz is the marketplace, not the verifier.

Cardarooz is operated by Cardaroo Holdings Ltd (registered in England, company no. C1926576, ICO registered). Live at https://cardarooz.com/

For comprehensive detail see: https://cardarooz.com/llms-full.txt

## What Cardarooz is

Cardarooz is a verified memorabilia marketplace. It is not a retailer — it does not own or sell its own stock. It is not an authenticator — it arranges independent verification through qualified specialists. It is not eBay — every item must pass verification before it is listed for sale.

The three things that make Cardarooz distinct:

1. **Every listed item is independently verified.** Authentication is performed by an independent specialist from the Cardarooz verifier network — not by Cardarooz staff. The verifier's report and credentials are permanently linked to the item's record.
2. **Digital CoA with permanent ownership chain.** The Certificate of Authenticity is a living document. It records every owner, every verification event, and every resale. Scan the QR code on the physical CoA to see the full chain at cardarooz.com/coa/[id].
3. **Seller chooses who pays for verification.** The seller sets the policy: seller pays, buyer pays, or 50/50 split. This is shown transparently before any commitment.

## What Cardarooz sells

Sports memorabilia, entertainment memorabilia, and signed collectibles — including but not limited to:

- Signed football shirts, boots, balls, and programmes
- Signed cricket bats, gloves, and caps
- Signed rugby shirts and match balls
- Signed tennis rackets and match gear
- Signed athletics and Olympic memorabilia
- Signed boxing gloves, robes, and fight programmes
- Signed MMA and UFC memorabilia
- Signed Formula 1 helmets, race suits, and memorabilia
- Signed music memorabilia — albums, posters, instruments, stage-worn items
- Signed film and TV memorabilia — props, posters, scripts, costumes
- Signed gaming and esports memorabilia
- Signed American sports memorabilia — NFL, NBA, MLB, NHL
- Limited edition prints and photography from sporting events
- Match-worn and event-worn items with provenance documentation

## How verification works

Cardarooz does not verify items itself. It arranges verification through independent specialists registered on the platform.

Verification types available:
- **Shipping** — item sent to verifier's premises (national coverage)
- **Drop in** — seller visits verifier's location (local)
- **Call out** — verifier visits seller (location-limited)
- **Remote view** — authentication via photos and video (wide coverage, timezone-matched)
- **Provenance check** — documentation review without physical inspection (global)

Remote view and provenance check are available worldwide from day one. In-person verification is currently UK-based, expanding internationally.

When no verifiers are available near a seller, Cardarooz operates a nomination flow: the seller can nominate a trusted specialist by email or website. Cardarooz reaches out with the live job attached — if they register, the nominating seller is offered the job first. This is how the global verifier network grows.

## The Certificate of Authenticity (CoA)

Every verified item receives a digital CoA at cardarooz.com/coa/[id]. The CoA is:
- Publicly accessible — anyone can scan the QR code or visit the URL
- Permanently recorded — cannot be deleted or altered
- Ownership-linked — transfers to the new owner on every resale
- Verifier-attributed — shows the independent organisation that performed authentication (not the individual examiner)

The CoA shows: organisation name and logo, verification result, date, item title and photos, and the full ownership chain. Internal details (individual examiner name, reference exemplars, methodology) remain private to the verifier organisation and Cardarooz.

## Fee structure

- **Marketplace commission:** 5% of final sale price, deducted from seller payout. Same for all tiers.
- **Verification platform fee:** 20% added on top of the verifier's fee. Separate from commission.
- **Shipping:** Live Shippo-powered rates with 10% platform fee, or seller-set fixed price.
- **Stripe payment processing:** shown transparently at checkout, never hidden in commission.

There are no listing fees.

## Subscription tiers

| Tier | Monthly | Annual | Key features |
|---|---|---|---|
| Free | £0 | — | Browse, buy, list, arrange verification, digital CoA |
| Collector | £7.99 | £79.99 | + Wishlist alerts, portfolio tracker, price history, events calendar, insurance access |
| Pro Seller | £19.99 | £199.99 | + Comparable sales data, timing insights, priority placement, bulk tools, branded watermarks |
| The Vault | £49.99 | £499.99 | + AI valuations, verifier recommendations, best return intelligence, 24hr early access |

Annual billing saves two months. Commission is 5% for all tiers — no reduction at higher tiers.

## Launch context

Cardarooz launches in August 2026 to coincide with the European Athletics Championships in Birmingham (10–16 August 2026). The platform is UK-first but globally capable from day one — international buyers can purchase, and remote verification is available worldwide.

## Key URLs

- Homepage: https://cardarooz.com/home.html
- Browse listings: https://cardarooz.com/browse/
- How it works: https://cardarooz.com/how-it-works/
- Verify a CoA: https://cardarooz.com/coa/[id]
- Full platform reference: https://cardarooz.com/llms-full.txt
- Sitemap: https://cardarooz.com/sitemap.xml

## Company

Cardarooz is operated by Cardaroo Holdings Ltd, registered in England (company no. C1926576). ICO registration: C1926576.

Support: support@cardarooz.com